Sky Movie Express

In celebration of the exciting launch of Sky Movies on demand via the Sky Go platform, BSkyB orchestrated a special train journey from Euston to Birmingham. To enhance the passenger experience during this unique cinematic adventure, attend2IT was entrusted with the crucial task of providing a cutting-edge wireless network seamlessly connected to the internet.

The challenge was formidable: enabling a flawless connection for 20 iPads and 20 computers on board, each engaged in streaming high-definition content directly from the Sky Go servers, all while the train was in motion. Attend2IT rose to the occasion, ensuring that the passengers aboard the train experienced uninterrupted access to their favourite movies and shows, turning the journey into an immersive and enjoyable entertainment experience.

Given the dynamic nature of the train’s movement and the substantial data requirements for streaming, it was clear that this endeavor had never been undertaken before. The technical team foresaw the need for innovative solutions to ensure a seamless experience for passengers eager to access Sky Movies on demand via Sky Go during the journey from Euston to Birmingham.

Moreover, the logistical intricacies of the event added an extra layer of challenge. With minimal platform time available at Euston and the necessity to set up the rigging just a day before at an entirely different location, coordinating crew, equipment, and transport movements became a task in itself. The success of the venture hinged not only on technical element but also on flawless execution of the logistical element as well.

Robust kit also had to be selected to withstand the vibration of the carriages as well as one of the hardest temporary cable runs we have ever done throughout the train.

Using our high spec wireless kit, 3G SIM card concentrators and other (more secret) broadband delivery the journey went without a hitch. We even managed to get some candy from Santa Claus who came along for the ride!

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